The Manila International Book Fair is the biggest and longest running book fair in the country. First and foremost, the MIBF aims to spread the love for reading among the Filipino public, and judging from the generations of visitors that keep coming back to the book fair each year, it has been successful in doing so.
The MIBF also provides a venue for the exchange of ideas amongst players in the publishing and academic book industry, gathering not just publishers, distributors, booksellers, authors, illustrators, and the academe, but also the end users: students, professionals, and book lovers.
At MIBF, the visitors were given an access to the largest and most varied collection of printed material, educational aids and multimedia, all under one roof. While the academe and professionals had the advantage of comparing prices, negotiating for bulk purchases, and even arranging for delivery without leaving the halls of the book fair. On the other hand the readers and book lovers had a wide variety of choices to suit their reading tastes.