President and CEO Elba Cruz (seated, center) is shown with DAP officials (from left) Teresa Agustin, Dr. Fabian Go, Senior Vice President Magdalena Mendoza and APO Liaison Officer Carlos Sayco Jr. along with other DAP personnel and participants in the Development of Productivity Practitioners course during the program’s opening at the Linden Suites in Pasig City. (Photo by Ped Garcia)DAP President and CEO Elba Cruz (seated, center) is shown with DAP officials (from left) Teresa Agustin, Dr. Fabian Go, Senior Vice President Magdalena Mendoza and APO Liaison Officer Carlos Sayco Jr. along with other DAP personnel and participants in the Development of Productivity Practitioners course during the program’s opening at the Linden Suites in Pasig City. (Photo by Ped Garcia)
Development Academy of the Philippines President and Chief Executive Officer Elba S. Cruz told participants in the Development of Productivity Practitioners training course to “do something” about their learning opportunity and become capable productivity practitioners when they go back to their respective work places.
Speaking at the opening of the course co-sponsored by the DAP and the Asian Productivity Organization, Dr. Cruz told the participants that included foreign delegates from the APO’s 19 member countries that they should take advantage of the “right place, venue and time” that they are in as course participants and consider them as a learning opportunity to realize their goal of becoming capable productivity practitioners.
Most important requirements
“Just as Ray Kroc puts it, ‘The two most important requirements for major success are: First, being in the right place at the right time, and, second, doing something about it,’ ” Dr. Cruz said as she alluded to the famous McDonald’s Store magnate who was responsible for starting the franchising scheme that every famous brand is using nowadays.
“The success story of Ray Kroc is the result of the man’s commitment to continuously deliver better products and services, which, I believe, is tantamount to productivity and quality improvement,” the top DAP executive stressed. “Tony Tan Caktiong, a Filipino-Chinese businessman from Davao City, started Jollibee as a small ice cream shop. Just like Ray Kroc, Tony Tan Caktiong was committed to continuously deliver better products and services, emphasizing that everyone in the business should be ‘busy and happy,’ thus adopting the brand name Jollibee to exemplify the bee as a busy creature.
Attributes of productivity practitioners
“There’s no doubt, however, that both brands’ champions, Ray Kroc and Tony Tan Caktiong, exemplify the attributes of true ‘productivity practitioners.’ “
The Development of Productivity Practitioners: Basic Program is the first training course being hosted by the Philippines for the APO in 2017. This training course, which is being undertaken by the DAP in collaboration with the APO, has been implemented for over two decades through the government institution’s Productivity and Development Center-Productivity and Quality Training Office (PDC-PQTO). The course has been implemented successfully for 21 batches and has already produced and trained productivity and quality (P&Q) trainers, consultants, promoters, and practitioners from the APO’s 19 member countries.
The course would run for a month, alternating at the DAP Conference Center in Tagaytay City and the Linden Suites in Pasig.